Today we get a chance to talk with Jeff Cress, VP of Business Development and Marketing at MGECOM. Over the course of our interview we learn that not only was Jeff a DJ spinning the tunes on the FM dial back in the day, but also could tune up the engine in a fighter jet. He is a man of…
After a short hiatus, we are back this Monday morning with an interview with another one of our accomplished Affiliate Managers, Darren Zapsky. Darren has over 10 years experience in the affiliate marketing industry and has been both an affiliate and an affiliate manager, which gives him a great perspective on what it takes to be successful as an affiliate.…
In a perfect world, every eCommerce merchant could get help crafting a well designed affiliate program. Sadly, most merchant run programs fail. To assist merchants that are in this situation, MGECOM has just launched the Incu-Beta service to give select merchants an unfair advantage getting started in the affiliate channel. What is Incu-Beta? An innovative, invitation-only affiliate program management service…
In our continuing series of interviews with the MGECOM staff, today we talk with Affiliate Manager Gabby Mackle. Gabby has been in the industry since its infancy in the Silicon Valley area and like many of us, jumped in with both feet and learned on the job what it takes to be a successful Affiliate Manager. She has seen it…
In our continuing series of “Get to Know Us” interviews with MGECOM, this week we talk to Affiliate Manager Chris Mohler. A veteran of the industry, Chris has worked in the online marketing industry since 2001, and has managed a wide range of verticals over his years. Living in Utah, Chris is a diehard Kansas City Chiefs fan and has…
In the course of MGECOM’s business, our Business Development team will reach out to merchants to discuss how MGECOM services can be of service to them in the online marketing efforts. Over the course of their discussions the merchant will ask them what MGECOM can do that they cannot do for themselves. Merchants may say they have a marketing team…
In our third installment of our “Get to Know Us” interviews with the MGECOM Staff, we learn more about Affiliate Manager Pam White. Pam has been with MGECOM for a number of years and has managed programs across a number of verticals of MGECOM. During the day, you’ll find her working hard with Country Music jamming in the background, and…
In our second round of “Get to Know Us” interviews with the MGECOM staff, this week we talk with MGECOM Affiliate Manager Adam Russo. Through our conversation we learned that he is a former debate team wizard, (which probably helps him as a parent), he can often be heard quoting Captain Kirk, and he has a strange obsession with Jon…
Anne Fognano, a.k.a. Clevermom, has been in the affiliate marketing industry since the late 1990’s. She has been an affiliate for most of that time, but over the past two years has started as an affiliate manager with MGECOM. Her work ethic, drive and positive attitude are some of the great qualities that make her a well-respected member of our…
For home-based workers, working in online marketing can often feeling like working on an deserted island. When you work from your home, there are no monthly birthday party celebrations with your co-workers in the break room, there isn’t a “coffee club” hanging around the coffee machine talking about the latest episode of American Idol, and there are no 15-minute smoke…