Increase your Email marketing power with iContact.
Have you been blasting emails and newsletters out to your contacts and leads that do not necessarily apply to every recipient? Your efforts will be better received when you segment your contact list and direct specific messages to different groups.
“Email marketing is much more than just sending email “blasts” to your contacts and leads. According to MarketingSherpa 2010 Email Marketing Report, delivering highly relevant email content to recipients is the largest challenge facing email marketers. MarketingSherpa survey respondents also indicated that the level of effort to deliver relevant email content is high.” -Peter Ghali, iContact Product Manager of Integrations.
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