iContact doesn’t just want to be another corporate entity out to make money and expand their reach. They want to be successful while remaining socially responsible. To do this, they have implemented their new “4-1s Campaign.” This is a plan for them to give back to the communities in which they work. Here’s a break down of what the 4 1s are…

• 1% of Payroll – in 2009, iContact contributed more that $100,000 to 63 non-profit organizations.
• 1% of Product – iContact is available pro bono to any North Carolina non-profit
• 1% of Time – Starting in 2010, 2.5 paid days per year per employee will be provided for community service
• 1% of Equity – This has been committed to the establishment of the iContact Foundation, forming in 2010

So, as an iContact affiliate, you are promoting more than just another email marketing product. You’re promoting social responsibility and a company that gives back. If you’re not an affiliate, you’re not a part of giving back. Become one today and get involved!